I traded in the palm trees for skyscrapers about a year ago, making the move from Southern California to New York. I miss the ocean but I’m here to swim with the sharks.
I value simplicity in design and strive for work that evokes natural beauty; work that appears unfiltered, honest, and pure. I’m interested in the creative process. I follow ideas from scribbled notes, drawings, and product selects to photo shoots, editing, creative copy and finally to graphic layouts for email, web, and print.
My design style is intuitive to my art background and is rich in color, composition, and typography. Post analysis of email marketing is also important to me to better build more effective designs that sell more product. Age old form and function is central to my work.
Best said - I'm intuitive, compassionate, un-crushable, and unexpected.